- Google’s new Career Certificates program is changing higher education by offering a new alternative to traditional university degrees.
- Students are now facing an increasing number of options for higher education and universities will need to decide how to adapt to a changing market.
- Adam Weinberg is the president of Denison University in Granville, Ohio.
- This is an opinion column. The thoughts expressed are those of the author.
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Google recently announced its Google Career Certificates program, and it’s making waves in the pond of higher education. Among its other ambitious undertakings, Google is starting to act like a university, offering short, profession-specific credentials that can be completed in as little as six months.
Want to become a Data Analyst or a UX Designer? How about a Project Manager? Google Career Certificates provides a pathway to these well-paying jobs — no college degree necessary.